The programme comprises three main phases:
Get a deep understanding of the intangible assets (IA) relevant to your business:
Discover the IA you already possess through dialogue sessions together with your management:
Identify next steps to align your IA strategy to your business plans.
What can I expect at the end of the project?
You’ll receive an action plan that guides you on how to manage and leverage your IA to achieve business objectives. This includes recommendations on how to improve your current IA management practices, along with proposed strategic moves to maximise the value of your IA.