
From Pitch to Partnership: How Global Startups Learnt the Art of IA/IP Communication
(Pictured above) Benjamin Variyan, IP Strategist at IPOS International, led an engaging session on “Translating IP into Investor Interest.”
In the high-stakes world of deep tech startups, having groundbreaking technology isn't enough—you need to speak the language of investors. At the SLINGSHOT 2024 Immersion Programme, 50 of the world's most promising startups discovered how to bring about investment interest from their intangible assets (IA) and intellectual property (IP).
Organised by our IP Start partner, Action Community for Entrepreneurship (ACE.SG), the three-day immersion programme featured workshops and expert-led discussions designed to equip founders with critical skills.
Caption: Start-up founders worldwide gathered to explore innovative ways to leverage their intangible assets for success.
Where Innovation Meets Opportunity
Start-ups from the US, UK, Japan, and beyond converged in Singapore to compete at the prestigious SLINGSHOT Competition held during the Singapore Week of Innovation and Technology (SWITCH). Representing five domains—Consumer Media & Digital Services, Green Tech & Sustainability, Health & Biomedical Innovations, Manufacturing & Trade Solutions, and Transformative Digital Technologies—these founders embodied the cutting edge of innovation.
Caption: Our IP Strategists fostered lively discussions and exchanged insights with participants.
Cracking the Investor Code
One of the programme's highlights was the session, "Translating IP into Investor Interest," by IPOS International. Start-ups discovered how to communicate their intangible IAs and IPs to investors articulating them into persuasive narratives. Led by our IP Strategist Benjamin Variyan, the session introduced the M.A.D. Growth™ framework, a practical tool that help participants
Grouped by domains in intimate breakout sessions, participants shared candidly about their experiences and IP challenges, such as when communicating with investors, which our IP Strategists readily addressed with actionable advice and insights.
Caption: Mr Fu Zhikang, Director and Senior IP Strategist at IPOS International, guided founders through domain-specific IA strategies in the breakout sessions.
Ready to Turn Your IP Into Investment Gold?
Don't let your valuable IP get lost in translation. Learn the same framework that's helping global startups attract investor attention:
Download the M.A.D GrowthTM framework
Book free IA/IP chat session with our strategists